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  • Marketing Management
    129,80 TL
    Philip Kotler Marketing Management kitap This Global Edition has been edited to include enhancements making it more relevant to students outside the United States. The editorial team at Pearson has worked closely with educators around the globe to include: New! Updated coverage on the impact of
  • A Framework for Marketing Management
    130,60 TL
    Philip Kotler A Framework for Marketing Management kitap A Succinct Guide to 21st Century Marketing Management Framework for Marketing Management is a concise, streamlined version of Kotler and Keller's fifteenth edition of Marketing Management, a comprehensive look at marketing strategy. The book's efficient
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